Disney+ Hotstar has announced it will stream all One Day International and Twenty20 International cricket events on its platform without requiring users to pay for any subscriptions, allowing Indians to watch the Asia Cup and ICC World Cup 2023 matches for free online.
Disney+ Hotstar has chosen to give free streaming of all cricket matches played during the Asia Cup and ICC World Cup 2023 in response to JioCinema’s phenomenal performance and record viewership. Here is all the information on the most recent development.
Cricket matches from the 2023 ICC World Cup and All Asia Cup will be broadcast on Disney+ Hotstar.
The forthcoming ICC Men’s World Cup 2023 and Asia Cup 2023 may both be available for free streaming to Disney+ Hotstar subscribers, according to a new FICCI E&Y Report. Sajith Sivanandan, the head of Disney+ Hotstar, commented on the development.
Disney+ Hotstar has continued to lead India’s quickly developing OTT market, and thanks to the numerous innovations we’ve implemented to improve the viewing experience, we’ve been able to thrill people all over the world. We think that making the Asia Cup and the ICC Men’s Cricket World Cup accessible to a larger audience will aid in the expansion of the ecosystem as a whole.
It’s vital to know that only smartphones will be able to stream the cricket matches for free. It is unknown if the resolution of the streaming video will be restricted by Disney+ Hotstar. Even still, JioCinema’s restriction is exactly the same as this one.
Why Is Disney+ Hotstar Offering Free Streaming?
Before, consumers had to upgrade to the Premium plan or higher if they wanted to view sporting events like cricket championships. Starting at 299 per month, subscription packages for streaming services give users access to Disney+ Hotstar’s premium content.
Millions of members look for free access despite the comparatively low subscription cost compared to other nations. Additionally, Reliance Jio, the firm that runs the Jio telecommunications network and the JioCinema streaming service, reported that the Tata IPL 2023 attracted more than half a billion spectators.
It appears clear that Disney+ Hotstar is motivated to achieve the same success and increase viewing at the expense of subscriptions. The platform seems to be confident in its ability to increase money through advertising and other sources.